Insights

How China’s 1Yuan Promo Skyrocketed iOS Paid Downloads

How China’s 1Yuan Promo Skyrocketed iOS Paid Downloads

The 1Yuan promotion following UnionPay’s addition to the China iOS App Store’s payment options significantly boosted the country’s paid downloads. On November 17, Apple announced that UnionPay, China’s largest bank card network, was added as a payment option for iOS App Store in China, joining VISA, MasterCard and American Express. While these credit cards are […] Read more

App Annie Explores Apps and the Evolution of Video Content Distribution in Europe

App Annie Explores Apps and the Evolution of Video Content Distribution in Europe

App Annie discusses the most popular video content distribution service apps in Europe, and how traditional providers find these apps central to their viewer retention strategy. App Annie is excited to announce the release of its newest report outlining the state of mobile video content distribution in Europe. This summer, we explored the top apps […] Read more

South Korea App Annie Games Top Achievers Fall 2014

South Korea App Annie Games Top Achievers Fall 2014

App Annie summarizes the top performers in South Korea in the wake of G-Star 2014. South Korea has been a leading video game market for years. Back in the 1990s and 2000s, Korean game developers were strong contributors to the rise of the Massively Multiplayer Online Role-Playing Game (MMORPG) genre in Asia. The subsequent rise […] Read more

App Annie & Kantar Retail Explore Germany’s Retail App Economy

App Annie & Kantar Retail Explore Germany’s Retail App Economy

App Annie partners with Kantar Retail to investigate the retail app landscape in Germany. App Annie, in partnership with Kantar Retail, is excited to announce the release of its newest report exploring the state of retail mobile apps in Germany. Our last report with Kantar Retail looked at the state of retail apps in France. […] Read more

Infographic: Unlocking Emerging Markets Is Key to App Store Success

Infographic: Unlocking Emerging Markets Is Key to App Store Success

The “app store superpowers” are still titans on the global battlefield, but emerging markets are bolstering their forces. If there’s one thing we’ve learned monitoring the app stores, it’s that today’s small players can be tomorrow’s heavyweight contenders. We saw China break into the top 3 by iOS revenue in our Q3 2014 Market Index, and […] Read more

App Annie Examines the Impact of China’s 11/11 Holiday

App Annie Examines the Impact of China’s 11/11 Holiday

Using smartphones to buy goods online is now an integral part of the Chinese purchasing process. In his 2005 book One Billion Customers, Dow Jones China’s former CEO James L. McGregor predicted the rapid expansion of the Chinese middle class and the subsequent pressure on China’s retail industry to keep up with its peoples’ increased […] Read more

App Annie & Kantar Retail Explore France’s Retail App Economy

App Annie & Kantar Retail Explore France’s Retail App Economy

App Annie partners with Kantar Retail to investigate the retail app landscape in France. App Annie, in partnership with Kantar Retail, is excited to announce the release of its App Annie & Kantar Retail: Top Retailers & The App Economy in France report, focusing on the current state of retail mobile apps in France and […] Read more

App Annie & MEF: Emerging Markets and Growth in the Global App Economy

App Annie & MEF: Emerging Markets and Growth in the Global App Economy

App Annie partners with MEF to highlight the key growth markets for the app stores. App Annie, in partnership with MEF, is excited to announce the release of its inaugural App Annie & MEF Global App Economy report, focusing on market-level app store growth for iOS and Google Play. Thanks to this partnership, we were […] Read more

Japan App Annie Awards for Games Fall 2014

Japan App Annie Awards for Games Fall 2014

App Annie awards the top performers in Japan in the wake of Tokyo Game Show 2014. Currently, Japan is the top grossing mobile game market across iOS and Google Play combined. Gamers across the world dig into Japan’s games, and the country’s publishers are seen as innovators in graphics and game design. Japanese publishers continue […] Read more

App Annie Spotlights the Top Apps for Connected Devices

App Annie Spotlights the Top Apps for Connected Devices

App Annie explores the apps connecting you to your everyday devices. Connected devices may come in small form factors like wristbands and watches, but they are shaping into a trillion dollar market. These devices are fueled by consumer-facing mobile apps that act as communicators between us and our devices. With all these “smart” devices popping […] Read more

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