Insights

The Most Popular iPhone and iPad Apps of All Time

The Most Popular iPhone and iPad Apps of All Time

Get a look at iOS’ all-time leaders. We list the top-downloaded, top-earning and top-used apps on Apple’s app store. Ahead of Apple’s September 9 keynote, which will feature iOS9, Apple Music and many more surprises, we’re excited to share our latest report: The Most Popular iPhone and iPad Apps of All Time. Think you know […] Read more

Now Trending: Layout from Instagram

Now Trending: Layout from Instagram

Instagram is incredibly popular, maintaining the #4 spot by overall worldwide combined iOS and Android downloads from January 2015 to July 2015 on our Apps Index. In March 2015, Instagram released a companion app on iOS – Layout from Instagram – to help users create collages of their favorite photos, with an Android version released […] Read more

Stayin’ Alive: Games That Last in the Charts

Stayin’ Alive: Games That Last in the Charts

Wondering how long some of the top mobile games stayed in the charts (and whether you’re on track to match them)? Our new report has the data. Countless studies (and app developer blog posts) have been written about user lifespans and lifetime value, but app lifespan has been a mostly untouched topic. Which is a […] Read more

Casual Connect Special Report: 5 Steps to Maximize Your App’s Chances to Succeed


Casual Connect Special Report: 5 Steps to Maximize Your App’s Chances to Succeed


The app ecosystem just keeps growing in popularity. How do we know that? Because more and more studios keep cropping up each day. With over 680,000 active games in the iOS and Google Play app stores, saturation can make competition difficult. Game developers want to know which strategies will help create (and sustain) a successful […] Read more

HBO NOW Pushing the Cord-Cutting Trend

HBO NOW Pushing the Cord-Cutting Trend

Over the last five years, the trend in video streaming has skyrocketed. As technology has emerged both on the hardware and software side, more consumers have become accustomed to consuming media on-demand, across multiple devices. Compared to the rapid switch to digital music, streaming video has had a slower transition. Historically, video was hard to […] Read more

Gamescom Special Report: The Mobile Gaming Landscape in Germany

Gamescom Special Report: The Mobile Gaming Landscape in Germany

Google Play accounted for around 60% of game revenue between iOS and Google Play in Q2 2015. Mobile games dominate the scene in Germany’s app economy. In fact, they account for 75% of all app store revenue in the country. It’s no secret: Germany loves mobile games. But what’s the best way to tap into […] Read more

Why You Should Care About Agar.io

Why You Should Care About Agar.io

It can be surprising which apps rise to the top, there is not one formula or set of rules that apply. We are constantly looking at our data, keeping an eye out for the latest trends taking over the charts. Today we want to touch on the newest mobile gaming app phenomenon, Agar.io. On Monday, […] Read more

Russia’s Mobile App Economy: A New App Superpower in the Making?

Russia’s Mobile App Economy: A New App Superpower in the Making?

Google Play has 3.8x as many downloads as the iOS App Store in Russia yet iOS generated around 60% of the revenue. As the 5th largest market in the world by combined iOS and Google Play downloads, Russia offers a lot of opportunity for publishers targeting international expansion. The app publishing market in Russia is […] Read more

Mobile Banking Apps in Europe: What Consumers Want

Mobile Banking Apps in Europe: What Consumers Want

Our latest report shows the top retail banking apps in key European markets, including which features and strategies helped them reach the top. Mobile banking and payment apps are experiencing massive global growth. In this report, we turn our attention to Europe where users aren’t just checking their bank balances — they’re making membership decisions […] Read more

The App Annie DNA Report: Rise of the Indies

The App Annie DNA Report: Rise of the Indies

“Should I make a Travel app?” “If I launch my game in Brazil, does it stand a chance?” These are critical questions, especially if you’re short on time, budget and dev resources. You need to make the right choices before embarking on your new app. So, how do you make those decisions? You look at […] Read more

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