Insights

Infographic: Unlocking Emerging Markets Is Key to App Store Success

Infographic: Unlocking Emerging Markets Is Key to App Store Success

The “app store superpowers” are still titans on the global battlefield, but emerging markets are bolstering their forces. If there’s one thing we’ve learned monitoring the app stores, it’s that today’s small players can be tomorrow’s heavyweight contenders. We saw China break into the top 3 by iOS revenue in our Q3 2014 Market Index, and […] Read more

App Annie Examines the Impact of China’s 11/11 Holiday

App Annie Examines the Impact of China’s 11/11 Holiday

Using smartphones to buy goods online is now an integral part of the Chinese purchasing process. In his 2005 book One Billion Customers, Dow Jones China’s former CEO James L. McGregor predicted the rapid expansion of the Chinese middle class and the subsequent pressure on China’s retail industry to keep up with its peoples’ increased […] Read more

App Annie & Kantar Retail Explore France’s Retail App Economy

App Annie & Kantar Retail Explore France’s Retail App Economy

App Annie partners with Kantar Retail to investigate the retail app landscape in France. App Annie, in partnership with Kantar Retail, is excited to announce the release of its App Annie & Kantar Retail: Top Retailers & The App Economy in France report, focusing on the current state of retail mobile apps in France and […] Read more

App Annie & MEF: Emerging Markets and Growth in the Global App Economy

App Annie & MEF: Emerging Markets and Growth in the Global App Economy

App Annie partners with MEF to highlight the key growth markets for the app stores. App Annie, in partnership with MEF, is excited to announce the release of its inaugural App Annie & MEF Global App Economy report, focusing on market-level app store growth for iOS and Google Play. Thanks to this partnership, we were […] Read more

Japan App Annie Awards for Games Fall 2014

Japan App Annie Awards for Games Fall 2014

App Annie awards the top performers in Japan in the wake of Tokyo Game Show 2014. Currently, Japan is the top grossing mobile game market across iOS and Google Play combined. Gamers across the world dig into Japan’s games, and the country’s publishers are seen as innovators in graphics and game design. Japanese publishers continue […] Read more

App Annie Spotlights the Top Apps for Connected Devices

App Annie Spotlights the Top Apps for Connected Devices

App Annie explores the apps connecting you to your everyday devices. Connected devices may come in small form factors like wristbands and watches, but they are shaping into a trillion dollar market. These devices are fueled by consumer-facing mobile apps that act as communicators between us and our devices. With all these “smart” devices popping […] Read more

App Annie & IDC Portable Gaming Report Q2 2014

App Annie & IDC Portable Gaming Report Q2 2014

iOS and Google Play saw remarkable year-over-year growth compared to gaming-optimized handhelds in Q2 2014. App Annie — in partnership with International Data Corporation (IDC) — is pleased to announce the release of its latest App Annie & IDC Portable Gaming Report, focusing on game consumption trends for mobile and gaming-optimized handhelds. Included in this […] Read more

Emmy Awards 2014 Report: Which Streaming Apps Stole the Show

Emmy Awards 2014 Report: Which Streaming Apps Stole the Show

Netflix and WatchESPN take home top app honors. TABLE OF CONTENTS The Emmys: New Stars and Old Favorites The Technology Behind the Index Key Trends New Wave of Partnerships Improve Content Availability Seasonality Varies Across Networks Network Apps Leverage Mobile Capabilities Tablets Play a Critical Role The Future is Now    Top Network Streaming Apps […] Read more

GDC Europe 2014 Special Report: Game Subcategory Shake-Up

GDC Europe 2014 Special Report: Game Subcategory Shake-Up

As GDC Europe begins, we do a deep-dive into the top-earning subcategories and regional game type preference.   GDC Europe, one of Europe’s most high-profile gaming conferences, kicks off today in Cologne, Germany. As everyone from major publishers to indie developers trot out their upcoming titles on the showroom floor, we thought we’d take a […] Read more

Gamify Your Entertainment Apps to Boost IP

Gamify Your Entertainment Apps to Boost IP

Read on about two gamified apps from top entertainment companies.   Many entertainment industry leaders are implementing gamification — the tried-and-true concept of applying game mechanics in other settings — in their apps. For example, NBCUniversal and ABC, use gamification in their apps to deepen engagement with their respective fan bases, which leads to increased […] Read more

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