App Annie & IDC Present a New Report — Games & Hollywood: The Perks & Pitfalls of Transmedia Development
Mobile, movies and games are more intertwined than ever before.
App Annie is pleased to announce the release of a new in-depth report focused on the gaming and entertainment industry. The new report titled, “Games & Hollywood: The Perks & Pitfalls of Transmedia Development,” was created in partnership with the International Data Corporation (IDC) and examines the rise of cross-channel entertainment and the ever-evolving relationship between mobile, games and movies. This report will also be presented at E3 2014, at a special panel discussion hosted by App Annie on June 12 .
Here are some of the key learning readers will gain after downloading the report:
- Media-to-game adaptations score around twice as high on Metacritic as their Game-To-Movie counterparts
- Recent releases, animated films and city-building games were well-represented among top smartphone/tablet apps
- The studio/publisher partnership business model has led to higher quality games, which generate strong mobile engagement
This is just a sample of the rich information readers will get when they download the new App Annie and IDC report.
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